SilverSneakers: The Leading Fitness Program for Seniors
As the population of older adults continues to grow, so does the importance of maintaining health and wellness in this demographic. A recent study by Tivity Health and Morning Consult reveals that SilverSneakers®, the nation’s leading fitness program for seniors, is not only the most recognized brand in senior fitness but also holds a favorable view among the majority of older adults. With 77% of Medicare Advantage beneficiaries aged 65 and older familiar with SilverSneakers, it stands far ahead of its closest competitor, which only garners 16% recognition.
A Legacy of Support and Innovation
Founded over 30 years ago, SilverSneakers has built a robust reputation for supporting senior health and wellness. The program has continually evolved to meet the diverse needs of the 65+ population, adapting its offerings to include a wide range of in-person and virtual fitness options. This adaptability is crucial as it allows seniors to engage in physical activities that suit their preferences and lifestyles, whether they prefer the camaraderie of a group class or the convenience of a virtual session from home.
Hill Ferguson, President & CEO of Tivity Health, emphasizes the program’s commitment to seniors: “We are proud to be a fitness program that seniors ask for by name. We have earned that privilege through three decades of supporting this population and gathering insights to help us continuously improve to meet their needs.” This dedication is evident as SilverSneakers continues to expand its resources, offering not just fitness classes but also wellness resources and opportunities for social connection.
Proven Health Benefits
The benefits of participating in SilverSneakers extend beyond just physical fitness. A comprehensive study conducted by strategic advisory firm Inovalon found that seniors who engage in the program experience a significant reduction in healthcare expenses—16% lower than their non-participating counterparts. The total annual average health expenses for SilverSneakers participants were reported at $4,463, compared to $5,303 for non-participants. This financial advantage is a compelling reason for seniors to consider enrolling in the program.
Moreover, the SilverSneakers Annual Member Survey highlights the positive impact of the program on chronic health conditions. Participants reported significant improvements in various health issues, including:
- Depression: 67% reported improvement
- Sciatica: 62% reported improvement
- Hypertension/High Blood Pressure: 62% reported improvement
- Diabetes: 61% reported improvement
These statistics underscore the program’s effectiveness in enhancing the overall health and well-being of seniors, making it a vital resource for those looking to manage chronic conditions and improve their quality of life.
Enrollment and Accessibility
The Medicare Advantage Annual Election Period, which runs from October 15 to December 7, is an opportune time for seniors to explore their healthcare options, including plans that offer SilverSneakers benefits. The program is available through over 70 Medicare plans nationwide, providing access to thousands of fitness locations and virtual classes designed to support healthy aging and foster social connections.
Seniors interested in activating their membership or checking eligibility can easily do so by visiting www.GetSilverSneakers.com. This user-friendly platform ensures that seniors can navigate their options with ease, making it simpler than ever to prioritize their health.
Conclusion
SilverSneakers stands out as a beacon of hope and health for seniors across the nation. With its extensive experience, proven health benefits, and commitment to evolving with the needs of older adults, it has rightfully earned its place as the best-known brand in senior fitness. As the Medicare Advantage Annual Election Period approaches, seniors are encouraged to consider the advantages of SilverSneakers and take proactive steps towards a healthier, more active lifestyle. With the right support and resources, aging can be a time of vitality and connection, and SilverSneakers is leading the way.
